Yuri assists clients from different industrial and technological sectors in protecting their Intellectual Property, with special emphasis on complex IP litigation. He has more than 15 years of experience in the area of ​​Intellectual Property and his expertise includes strategic consultancy for national and international clients in cases related to trademarks, patents, advertising, copyright and unfair competition practices.

He has litigated a wide range of complex IP cases before Brazilian federal and state courts and also has experience with IP licensing agreements, anti-counterfeiting measures, and domain name disputes, including IP Dispute Resolution Policy procedures. Domain Names (UDRP) and the Administrative System for Internet Conflicts relating to domain names under ".br" (Saci-Adm).

Yuri received his Postgraduate Diploma in Intellectual Property from the Pontifical Catholic University of Rio de Janeiro in 2016 and obtained an LL.M. in IP Law from The George Washington University (Washington D.C.) in 2019.

He is a member of the Intellectual Property Law Section of the American Bar Association (ABA) and was appointed Chair of the International Trademark Laws Committee for the 2024–2026 term. Yuri is also an active member of the International Trademark Association (INTA), currently serving on its Leadership Committee.

Academic Background

• Masters of Law Degree (LL.M. in Intellectual Property) from The George Washington University, 2019 - Washington D.C. USA.
• Postgraduate degree in Intellectual Property Law from the Pontifical Catholic University of Rio de Janeiro (PUC/RJ), 2016.
• Law degree from Candido Mendes University of Law (Brazil) Bachelor in Law and Social Sciences (J.D. equivalent), 2013.

Professional Experience

• Yuri has been working with IP since 2008.
• Member of the American Bar Association (ABA) Section of Intellectual Property Law.
• Member, International Trademark Association (INTA).
• American Bar Association (ABA): Chair of the International Trademark Committee (2024–2025).

Publications

• "Parallel Importation in Brazil: Key Pitfalls to Avoid", Revista Landslide® - American Bar Association (Section of Intellectual Property Law), November 2025.
• "Brazil Opens Fast Lane for Trademarks: Key Benefits for International Businesses", Lexology, July 2025.
• "Propriedade Intelectual em 2024: As Grandes Mudanças que Marcaram o Ano", Decisor Brasil, Junho 2025.
• "Brazil: Hot Topics in IP during 2024", Lexology, March 2025.
• "Landlords in Trouble? Brazilian Superior Court of Justice Expands Liability for Counterfeiting - Implications for IP Protection", Lexology, March 2025.
• "Marketing de emboscada nas Olimpíadas: lições e desafios", Portal Administradores, August 2024.
• "Combating illegal Cell Phones: Striking a Balance Between Regulation and Market Freedom", Lexology, August 2024.
• "IP Courts and the Worldwide Trend toward Specialization", Landslide March/April edition - American Bar Association, 2024.
• "Online brand protection: a estratégia das empresas para defender a propriedade intelectual", LexLatin, September 2023.
• "Strategies to Tackle Online IP Infringement in Brazil", Landslide Magazine December/January 2023, Volume 15, Issue 2 - American Bar Association, January 2023.
• "IP litigation in Brazil - Another major step forward", Lexology, October 2022.
• "The role of punitive damages: past and present and its growing importance with respect to trademark protections in the United States, China, and Brazil", The Trademark Lawyer Annual Issue 2022, December 2021.
• “Online Brand Protection in Brazil: Five tips to build up an effective strategy", Lexology, May 2021.
• “Brazilian IP Legal Systems: Virtual Courts/Virtual Trademark and Patent Office and the Pursuit of Greater Effectiveness", Lexology, November 2020.
• “The overlooked pandemic: Brazilian phishing attacks and how to handle them", Lexology, May 2020.
• “Propriedade intelectual – A Prática do ilícito deixando de ser lucrative”, Amcham’s newsletter, April 2017.

Professional Acknowledgements

• The Legal 500.
• Leaders League.