On November 28, 2025, the Central Bank of Brazil (BCB), together with the National Monetary Council (CMN), published a resolution regulating the use of terms such as “banco,” “bank,” and related expressions by institutions whose operations do not require authorization from the BCB. The measure has raised an alert in the digital ecosystem: many fintech’s may face a scenario of strategic revisions and potential intellectual property conflicts, including several of which have built their brands with direct or indirect references to the banking universe.
New guidance standardizes procedures, reduces costs, and prevents the improper release of counterfeit goods.
O Brasil vive uma crise alarmante: há registro de bebidas falsificadas ou adulteradas contaminadas com metanol, um composto altamente tóxico que pode provocar cegueira, falência renal e morte, mesmo em quantidades relativamente pequenas. Casos de intoxicação, inclusive fatais, vêm sendo documentados em diversas partes do país, com maior incidência no Sudeste.
Em 17 de setembro de 2025, foi sancionada a lei 15.211/2025, oriunda do Projeto de Lei 2.628/2022, que institui o Estatuto Digital da Criança e do Adolescente (ECA Digital). A nova legislação estabelece diretrizes inéditas para a proteção a proteção de crianças e adolescentes no ambiente digital, com foco em plataformas digitais, redes sociais, aplicativos e jogos eletrônicos. A vacatio legis fixada em seis meses, conforme a Medida Provisória nº 1.319/2025, de modo que sua entrada em vigor ocorrerá em março de 2026.
With the aim of improving and accelerating the examination of trademark applications, the Brazilian Trademark Office (INPI) announced on November 18th that it has updated its Trademark Manual and Guidelines concerning the receipt and processing of trademark applications and related petitions. The updated guidelines establish new ‘examination queues,’ reorganizing the procedures applicable to the examination of trademark applications.
Nomeação de 120 novos profissionais, incluindo examinadores e especialistas em TI, reforça esforço da atual gestão para modernizar o Instituto e reduzir prazos de exame.
As international markets grow closer, parallel importation has become a topic of growing importance, spark-ing debates about the movement of goods across borders. This practice involves the importation of genuine products that feature a third party’s trademark, industrial design, or patent but are introduced into a market outside the official distribution channels and without the authorization of the intellectual property (IP) owner, such as premium wines and spirits, branded drinks, well-known chocolate and snack brands, luxury perfumes, and smartphones.
The European Commission has confirmed Brazil provides a GDPR-adequate level of data protection in a decision that is anticipated to benefit the country’s economy.
The Brazilian Patent and Trademark Office (BPTO) Industrial Property Statistical Yearbook 2024, recently released, provides a comprehensive overview of the recent developments in Brazil’s innovation and intellectual property (IP) landscape. The document presents updated statistics and indicators on the use of IP rights across the country, offering valuable input for public policy design, corporate strategies, and academic research on innovation.
Key Developments and Strategic Insights:
The recently released BPTO Statistical Yearbook 2024 highlights important developments regarding Technology Transfer agreements recorded before the BPTO. In 2024, a total number of 355 agreements were recorded, reflecting the evolving regulatory landscape that now grants greater flexibility to companies operating across borders. Recent amendments to the Brazilian Tax Law and Transfer Pricing Law have simplified procedures for royalty remittances abroad and for tax deductibility purposes, reshaping how intellectual property and technology transactions are structured in Brazil.